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Tuesday, June 17, 2025

From Crew Cab to Cargo King: The Colorado Gives You Room to Work and Ride

2025 Chevy Colorado

Amid a market dominated by larger, flashier trucks, Chevy’s midsize Colorado stands out by nailing the essentials. Already successful, it continues gaining momentum thanks to strong fundamentals tailored to consumers here at the Mid-Missouri Powerhouse

Last year, over 98,000 Colorados were sold—an impressive 37.9% jump over 2023. That’s a sign of enduring appeal, especially when considering the platform hasn’t seen a full overhaul in years. New trim levels play a big role in keeping it fresh and exciting for buyers.

Meet the ZR2 Bison: Off‑Road Ready Right from the Start

The flagship ZR2 Bison builds upon the rugged ZR2 foundation—adding rugged enhancements focused on off-road performance. Beyond the standard lift kit and rock sliders, the Bison package offers specialized add-ons designed for serious adventures.

Ride Comfort Meets Rugged Capability

Despite its adventurous focus, this model doesn’t sacrifice interior comfort. Generous headroom, legroom, and knee space make it ideal for long drives, while high-quality finishes and practical switchgear ensure daily usability. The center stack features intuitive buttons and knobs for climate, differential lockers, lane-keep assist, and more—plus an AUX-ready switch for aftermarket add-ons.

A Midsize Powerhouse with Full-Size Attitude

The 2025 Chevrolet Colorado ZR2 Bison brings bold capability and refined engineering to the midsize truck segment, offering the perfect balance of daily drivability and off-road dominance. Designed for those who demand more from their pickup, the ZR2 Bison introduces features tailored for serious adventure while still delivering comfort, tech, and utility that shine on Missouri roads.

Purpose-Built Capability with Everyday Versatility

This truck stands out with a combination of impressive ground clearance, advanced suspension technology, and aggressive 35-inch tires. The exclusive Bison package elevates the ZR2 platform by adding beadlock-capable wheels, Multimatic jounce control dampers, and specialized off-road enhancements from American Expedition Vehicles (AEV), including underbody protection and a bed-mounted spare tire for ultimate trail confidence.

Despite its off-road focus, the ZR2 Bison remains a practical and comfortable option for everyday use. The cabin offers generous headroom, supportive seating, and an intuitive control layout—complete with physical switches and dials that are easy to use in any condition. 

The available drive mode selector and differential controls give drivers confidence in changing terrain, while features like climate vents and USB ports in the rear keep passengers connected and comfortable.

Smart Tech Where It Matters Most

Inside, the Colorado ZR2 Bison is equipped with a high-tech infotainment system featuring Google Built-In compatibility. Drivers can enjoy real-time vehicle performance data, voice-assist features through Alexa, and a digital display cluster that keeps essential information front and center. The cabin is designed to feel rugged yet refined, using durable materials that hold up to both adventure and the daily commute.

Confident Performance, On and Off the Trail

Under the hood, the Colorado ZR2 Bison is powered by a turbocharged 2.7-liter four-cylinder engine that delivers 310 horsepower and 430 lb-ft of torque. Paired with an eight-speed automatic transmission and standard four-wheel drive, this powertrain provides responsive acceleration on the road and relentless traction when off it. 

The DSSV Multimatic suspension system—exclusive to Chevrolet performance trucks—helps the ZR2 Bison remain composed whether navigating rough trails or gliding down the highway. Whether tackling muddy forest trails, gravel roads, or city traffic, this midsize truck brings control, agility, and strength in equal measure.

Why the Colorado ZR2 Bison Stands Apart

This popular segment continues to grow more competitive, with capable entries from brands like Toyota, Nissan, and Ford. However, the Colorado ZR2 Bison sets itself apart by blending proven durability with segment-leading off-road gear and refined technology.

For those comparing options, it's worth noting how the Colorado lineup allows for a high level of customization. Buyers can choose from a range of available features to tailor their trucks to their needs—whether it's towing, trail exploration, or day-to-day driving across the state.

A Truck Built for Missouri’s Backroads and Beyond

The 2025 Chevrolet Colorado ZR2 Bison represents a unique offering in today’s truck market. With the ideal combination of rugged engineering, advanced technology, and everyday comfort, it delivers exactly what drivers need—whether heading into the Ozarks, exploring farm country, or commuting into large metro areas. Visit the Mid-MO Powerhouse today and take a test drive—your next adventure starts here.